About – Al Wazna

Alwazna stands out as a leader in Protocol Consulting and VIP event management, showcasing unparalleled expertise in handling high-profile engagements. Her specialization in business protocol training and corporate etiquette consulting has positioned her as a trusted advisor for government and private entities alike.

Forbes Sustainability Leaders Summit

Featured in 1Billion Followers Summit 2025

President & Founder speaker at Forbes Middle East events

UAE National Protocol Excellence Certification

With a team of over 100 Emirati professionals under her leadership, she has successfully managed prestigious international events such as the Asian Cup 2018, World Cup 2019, Formula 1, Expo 2020, and COP28. These accomplishments reflect her ability to deliver excellence on the global stage while maintaining the highest standards of professionalism.

Beyond event management, Alwazna Falah demonstrates refined business acumen through her leadership in the luxury goods and jewelry sectors. As a business consultant, public relations expert, personal branding advisor, and startups investor, she has cultivated a multifaceted career that bridges innovation with tradition. Her dedication to empowering Emirati professionals and promoting cultural diplomacy underscores her commitment to fostering meaningful connections and driving impactful initiatives across industries.

Mission

Empower Emirati Professionals through Leadership, Cultural Preservation, and Diplomacy.
Champion Women’s Entrepreneurship via mentorship networks, merging heritage and innovation to highlight Emirati Identity globally.
Foster cross-cultural collaboration to promote the UAE’s legacy of innovation and inclusivity on the global stage.

Vision

Envision the UAE as a global model where heritage meets modern professionalism.
Emirati leaders drive ethical, value-driven global collaborations, while women power equitable growth and youth innovate sustainably with cultural pride. This future cements the UAE as a beacon of inclusive progress and diplomatic leadership.